Retail Energy Manufacturing Financial Services Government Technology Health Care Transportation Other


Finance Marketing Operations Economics Strategy Human Resources




Wendt India: Strategy Marries Organizational Structure

The framework of an organization is a vital component in its success. With globalization here to stay, how can a multinational firm best structure itself?

Demand Forecasting for Lean Supply Chain

Accurately forecasting sales is one of the key challenges for any company. A new quantitative technique has been employed to substantially improve the sales forecast of a top consumer goods company.

From Follower to Market Leader: Strategic Recommendations for Bajaj Auto Ltd.

With the launch of the Tata Nano, is it curtains for India’s premier two wheeler manufacturers? How can Bajaj Auto Ltd. develop its strategies to be a market leader?

Globalization of Tata Motors: Strategic Plan for the Future

Over the last decade of the 20th century, Tata Motors has been a forerunner in the globalization arena. However, with the domestic commercial vehicle market growing at a CAGR of 20% in the last 5 years and with the highway network across the country undergoing a dramatic expansion, the focus on globalization has declined. Given the current economic downturn, what should be Tata Motors' globalization strategy?


Mr. Sanjay Kalra, Former CEO, Tech Mahindra

Sourav Mukherji, Associate Professor, on Knowledge Management in Indian Software Firms

Dr. Catherine Nickerson, Associate Editor, Journal of Business Communication (Sage)

Dr.Trilochan Sastry, Professor, IIM Bangalore

Dr. Padmini Srinivasan, Assistant Professor, IIM Bangalore

Dr.R. Srinivasan, Associate Professor, IIM Bangalore

Dr. Vijaya Marisetty, Associate Professor, IIM Bangalore

Dr. Rajeev Gowda, Professor, IIM Bangalore
All materials copyright of the Indian Institute of Management, Bangalore © 2014
Feedback . IIMB Website . About Us. Guidelines for Contributions. Disclaimer